ROCHAS

Eau de Rochas fragrance packaging gets a makeover with Citron Soleil

Eau de Rochas fragrance packaging gets a makeover with Citron Soleil

French fashion house Rochas is putting a modern spin on its iconic Eau de Rochas scent with its latest launch featuring a reworked packaging design. Introduced this spring, Eau de Rochas Citron Soleil is the first fragrance in a new...

Rochas goes for gold with new Byzance fragrance

Rochas goes for gold with new Byzance fragrance

Rochas’ latest fragrance Byzance Gold comes in the same bespoke flacon as its predecessor, but this time fully opaque thanks to a gold metallization.French luxury fashion house Rochas (Interparfums) has added a new eau de parfum to its...

01/27/2023 | TNTBormioli Luigi
Interparfums’ Rochas Girl fragrance goes refillable

Interparfums’ Rochas Girl fragrance goes refillable

Interparfums is launching a refillable version of its Rochas Girl perfume this spring, one year after first introducing the scent to the market. The refill uses Techniplast’s RT-Twist technology.Rochas (Interparfums) is heightening the...

Rochas opts for recycled materials with Rochas Girl

Rochas opts for recycled materials with Rochas Girl

Rochas (Interparfums) chose an eco-friendly approach and minimalist design for its new women’s scent Girl, launching this spring. The EdT is housed in a 40% PCR glass bottle and topped with a cap made from partly recycled plastic.For its...