Caribbean rum producer Renegade Rum Distillery has launched a collection of five new rum expressions. The brand continues to expand its Grenada Island rum production with four new sugarcane farms.
On the Caribbean island of Grenada - otherwise known as Spice Isle due to its ideal conditions for rum distillation - Renegade Rum Distillery has expanded its sugarcane production with four new farms and has unveiled a new pure cane rum range.
The Pre-cask Single Farm Origin rum collection comes in a clear bottle with a heavy base and narrow shoulders and is topped with a transparent glass stopper (Vinolok).
The labels (Watershed Labels Ireland) are printed on Avery Dennison’s Fasson, a matte white, uncoated, wood-free paper stock made from sugarcane by-products. The labels are printed in Pantone colors, blind embossed and die cut. Ireland-based brand design studio TrueOutput was behind the label design as well as the secondary packaging, which draws on Grenada’s brightly colored architecture. 
Renegade Rum Distillery’s Pre-cask Single Farm Origin rum collection comprises five different rums named after the farm of its origin: Nursery, Westerhall, Hope, Lake Antoine Lower and Lake Antoine Upper. They retail at €55.
DesignTrueOutput
LabelsWatershed Labels Ireland
Label paper Avery Dennison
StoppersVinolok
