Montblanc Legend goes red for 10th anniversary

Katie Nichol
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Montblanc Legend goes red for 10th anniversary

Luxury writing instruments brand Montblanc has transposed one of its signature colors to fragrance packaging with the launch of Montblanc Legend Red. The iconic, flask-shaped bottle designed by Mark Eisen dons a vibrant scarlet lacquer for this latest edition.

Celebrating 10 years of its Montblanc Legend fragrance, Interparfums has launched a red version of its iconic men’s scent. The curved red lacquered bottle (Zignago Brosse) contrasts with the galvanized zamak cap (Meiyume) and the collar (Qualipac). The cap features “Montblanc” filled in black, while a motif of three rings are a nod to the brand’s signature guilloche pattern. The cap is fitted with a black, bulk-dyed PP insert.

As for the secondary packaging, the box (Verpack) is made of 300 g/m² pure cellulose paperboard. Modeled on the same red as hue as the flacon, it is decorated with a combination of offset printing, embossing (logos), stamping (wave pattern) and glossy lacquer.

Montblanc Legend Red is a woody EdP composed by Anne Flipo and Nicolas Beaulieu (IFF). It blends notes of blood orange, cardamom, clary sage and tonka bean.

Component

BottleZignago Brosse

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CapMeiyume

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CollarQualipac

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PumpSilgan Dispensing Systems

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BoxVerpack

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InsertSiemco

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DesignMontblanc/Mark Eisen

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PerfumersAnne Flipo and Nicolas Beaulieu (IFF)

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