For its fourth webinar session, Luxe Packaging Insight collaborated with German supplier Kurz to discuss the latest sustainable packaging embellishment techniques. Watch our replay here.
It is common knowledge that sustainable solutions have become a priority for the luxury packaging community, and yet decoration options are seen as a challenge in this area. How can brands communicate their luxury positioning via their packs while cutting down on their environmental impact? This is the issue Luxe Packaging Insight tackled in its latest webinar, Sustainable Embellishment, Contradiction or Competitive Advantage?
Luxe Packaging Insight Editorial Director Alissa Demorest sat down with three experts from Kurz, as they shared the latest in sustainable decoration techniques: Stéphane Royère, Head of Business Area Packaging & Print; Christophe Dujardin, Global Business Development Manager Sustainability/Cold Transfer and Marco Hanisch, Head of Global Business Development & Cold Transfer Expert.
