Danish brand Nuori gets ‘naked’ with The One packaging

Danish brand Nuori gets ‘naked’ with The One packaging

Quadpack’s Regula Airless jar in unadorned PCR was the packaging of choice for skincare brand Nuori’s The One cream.

For it’s The One product that blends natural ingredients and is free from synthetic preservatives, Danish skincare brand Nuori chose Quadpack’s Regula Airless jar made with PCR material.

The outer bottle and cap are in 100% recycled PET, left uncolored and “visibly recycled”. Two-color screenprinting is used for the branding. The inner bottle and metal-free pump are made of PP for product compatibility. To match the sea green of the outer bottle and cap, the inner bottle, adapter and dispenser were colour injected.

“We wanted the most sustainable pack with the highest protection,” Nuori Brand Manager Ann-Marie Rønlund Jensen said in a statement. “With The One, our research and discussions led us to embrace recycled material, complete with its imperfections and colour variations. Airless was a given. The finished pack perfectly fits our mindset of high performance, simple aesthetics and low waste.”

Designed to simplify complex skincare routines, The One is made using small-batch production. It carries an expiry date from the time it was made.

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