Copper accents for Champagne Noetinger’s debut launch

Copper accents for Champagne Noetinger’s debut launch

A new entrant to the market, Champagne Noetinger launched with its Fusion N°1 at the end of last year. The brand applied copper-colored mica-based pigments and a wax cap in a bid to elevate the minimalist packaging design.

Champagne house Noetinger entered the market for the first time last December. Its first product – Fusion N°1 Brut Nature – comes in Saverglass’ classic green Champagne stock bottle. The brand's upcoming Special Vintages are set to be bottled in the French glassmaker’s Champenoise Origin model.

The brand logo and text, on the facing and back of the bottle, are executed using rotary screen printing and pad printing (Full Pack Epernay), omitting the need for a traditional paper label. As achieving copper-colored lettering on a dark bottle proved difficult, mica-based pigments were applied, giving a standout pearlescent effect to the design, explained Winery Manager Maxime Duraes.

The bottle has a natural cork stopper (Barangé). Rather than sheathing the cork and wire hood in the traditional tin foil, the brand opted to hand-dip the neck and cork in hydrocarbon wax containing polymers and mineral pigments (Full Pack Epernay). Noetinger says it is developing a "wax puller" system to facilitate the seal's removal. Secondary packaging is also in the works.

Fusion N°1 Brut Nature blends Chardonnay and Pinot Noir from a 2020 harvest and is finished in oak barrels.

Component

BottleSaverglass

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Bottle decorationFull Pack Epernay

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WaxFull Pack Epernay

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CorkBarangé

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